Local businesses face a distinct disadvantage when planning their Internet marketing plans. It’s up to you, the business owner, to find real results online. It’s the goal of the Internet marketing Parramatta business owner to direct customers to his website or local brick and mortar store. This is done by being easily found by the very people who are looking for your business, products and services. So, how’s a local business supposed to do this with out spending his entire budget? Following, you will find 10 easy local SEO and online marketing tips to help get you started in this new frontier of search engine optimization.

1. Place your profile on all the social sites. They’re yours for the claiming. Use sites like Facebook, MySpace and Twitter. Go through the verification process and proudly put your company name, address and phone number.

2. Post pictures of your business on the sites. No, you do not have to post professional shots, but make sure they are clear, in focus and represent your company in a positive light.

3. Ask for reviews of your company. Encourage the good, the bad and even the ugly. They lend credibility to your company and give you a chance to improve. Shoppers are looking for honest opinions, so encourage your customers to comment on your various profiles or on sites like Google, Bing or Yahoo Local.

4. Post your local number in the text of your ads to give customers an idea of where you’re located. While toll free numbers are great, they do put a bit of distance between you and the customer.

5. Post your address on every page of your website. You want to reinforce the idea that you’re doing Internet marketing Parramatta area. You want the local customer to be able to find you easily.

6. Use the customers words to write your web page’s text. Think like they do and use terms and colloquialisms that they would use. While you may call them hiking shoes, they may call them hiking boots. Neither of you is wrong, but you want your site to come up in the search engines first, so talk like they do.

7. Change your web page information on a regular basis to give viewers new reasons to come and visit your site.

8. Send out updates on the social media that are interesting and informative. Don’t spam your customer, but give them real life examples of how your product is being used in the real world.

9. Post surveys about your product that encourage interaction with the customers. Get them talking about your product.

10. Make it easy to get in touch with. Include an email address, contact us link, local telephone number, address and website urls on all literature and website pages.

With these tips, you improve your success with very little monetary outlay.